Communication — Corporate Concentration

Department Chair: Dr. Julee Russell,, (701) 845-7440
Faculty Contact: Dr. Jonna Ziniel,, (701) 845-7431
Department Office: 204 McFarland Hall, (701) 845-7310
Schedule a Visit:, (701) 845-7101 or (800) 532-8641, ext. 7101


The Communication major, Corporate Concentration, explores organizational, intercultural, and interpersonal skills in marketing, training, and development. This major provides background for public relations, corporate training, organizational communication, and professional public speaking, as well as continued education in communication. The wide variety of classes, combined with an internship, make these graduates highly marketable in today’s job market.

Examples of projects you may complete with this major are the creation of training and public relations materials, group problem-solving, service learning projects along with development and implementation of marketing plans. Alumni from our program work in a variety of fields and positions. Students graduating with this major will be prepared for a variety of careers including: corporate trainer, executive recruiter, admission counselor, motivational speaker, marketing manager, communication consultant, corporate education developer, technical writer and researcher, special events coordinator and corporate spokesperson.

  • Society of College Journalists
  • Lambda Pi Eta
  • Student Media

Practical Experience

You will gain many skills throughout your time in this program including: Public speaking confidence, interviewing skills, ability to create technical and training manuals, tools for effective interpersonal communication, ability to communicate with people from a variety of cultures, experience in developing and delivering training modules using digital technology.

During your junior or senior year, you will have the opportunity to practice your skills and gain hands-on experiences through an internship.  Students have recently completed internships through areas such as major event planning, technical writing, corporate training, human resources, crisis communication, marketing, and public relations.

“VCSU’s technology and experienced professors, along with the convenience of earning my degree 100 percnet online, provided me with a “real world” education that I am able to put to use in my current job, while readying me for starting my own business down the road.” —Heidi Bollinger, Jamestown, N.D.

General Education Requirements

English Composition
Select one of the following:6
College Composition I
College Composition II 1
Introduction to Professional Writing
College Composition II 1
Introduction to Professional Writing
College Composition III
Speech Communication
Select one of the following:3
Fundamentals of Public Speaking
Interpersonal Communication
Intercultural Communication
Select one of the following:3
College Algebra
Finite Mathematics
Calculus I
Elementary Statistics
Lab Science
Select two of the following:8
Concepts of Biology
General Biology I
General Biology II
General Zoology
Introductory Chemistry
Introduction to Organic and Biochemistry
General Chemistry I
General Chemistry II
Introduction to Earth Science
The Earth Through Time
Concepts of Physics
Introductory Astronomy
Introductory College Physics I
Introductory College Physics II
University Physics I
University Physics II
Technology, Engineering, and Design
HPER 100Concepts of Fitness and Wellness2
Select one of the following:3
Introduction to Computer Information Systems
Introduction to Programming in Java
Introduction to Structured Programming I
Discovering Computing
Select one of the following:3
Introduction to Literature
Introduction to Film
World Literature I
World Literature II
American Literature I
American Literature II
Civilization, Thought, and Literary Heritage
1st Year Spanish I
1st Year Spanish II
2nd Year Spanish I
2nd Year Spanish II
Introduction to Theatre Arts
Acting One
Art and Music
Select one of the following:3
Introduction to the Visual Arts
Fine Arts and Aesthetics
Music Appreciation
Music Fundamentals
History of Rock and Roll
Social Science
Select two of the following:6
Understanding Media and Social Change
Human Communication
Principles of Microeconomics
Principles of Macroeconomics
Human Geography
United States to 1877
United States to Present
World Civilizations to 1500
World Civilizations since 1500
Women in America
Environmental History
Native American Studies
American National Government
State and Local Government
Introduction to Psychology
Introduction to Sociology
Introduction to Anthropology
Additional Humanities or Social Science
Select one additional course from Humanities or Social Science or select from the following:2
Drawing I
Ceramics I
Survey of Geography
Group Piano for Non-Majors
Group Piano for Non-Majors
Concert Choir
Athletic Band
Concert Band
Planetarium Science
Theatre Practicum
Total Credits39

 Required ENGL 125

Major Requirements

Required Courses
COMM 212Interpersonal Communication3
COMM 216Intercultural Communication3
COMM 411Communication Theory3
COMM 491Senior Capstone1
COMM 497Internship3
or COMM 487 Field Experience
Total Credits13

Corporate Concentration Requirements

COMM 304Corporate Communication3
COMM 311Communication and Interviewing3
COMM 312Gender Communication3
COMM 360Group Dynamics3
COMM 483Organizational Communication3
Select three of the following:9
Public Relations
Understanding Statistics
Research Methods
Issues in Communication
Popular Culture and Rhetoric
Principles of Management
Human Resource Management
Foundations of Leadership
Organizational Behavior
Principles of Marketing
Marketing Research
Total Credits24

Total General Education 39 Hrs
Total Major Requirement 13 Hrs
Total Concentration Requirements 24
Total Credits Needed to Graduate 120 Hrs

For degree and graduation requirements, visit degree requirements and graduation requirements.

Plan of Study

First Year
ENGL 110 (Gen Ed)3COMM 112 (Gen Ed)3
CIS 170 (Gen Ed)3ENGL 125 (Gen Ed)3
COMM 110 (Gen Ed)3HPER 100 (Gen Ed)2
Lab Science (Gen Ed)4Mathematics (Gen Ed)3
UNIV 1501Lab Science (Gen Ed)4
 14 15
Second Year
Art and Music (Gen Ed)3COMM 3123
COMM 114 (Gen Ed)3Directed Elective3
COMM 2163Elective: Consult Advisor3
Elective: Consult Advisor3Minor Course: Consult Advisor3
Literacies (Gen Ed)3Social Science (Gen Ed)3
 15 15
Third Year
COMM 3043COMM 2123
COMM 3113Directed Elective3
Elective: Consult Advisor3Elective: Consult Advisor3
Minor Course: Consult Advisor3Minor Course: Consult Advisor3
Minor Course: Consult Advisor3Minor Course: Consult Advisor3
 15 15
Fourth Year
COMM 3603COMM 4113
COMM 4973COMM 4833
Elective: Consult Advisor3COMM 4911
Minor Course: Consult Advisor3Directed Elective3
Minor Course: Consult Advisor3Elective: Consult Advisor3
 Minor Course: Consult Advisor3
 15 16
Total Credits 120

Please note:  This plan is intended for general information only.  Students are strongly encouraged to meet with their academic advisor each semester before registration.

Learning Outcomes

  1. Practices professional and ethical communication strategically
  2. Researches, evaluates, and synthesizes information effectively
  3. Engages in and appreciates diverse thoughts and ideas
  4. Competently works well with others in interpersonal and group situations